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Download Framing Fat: Competing Constructions in Contemporary Culture by Samantha Kwan PDF

By Samantha Kwan

According to public healthiness officers, weight problems poses major future health hazards and has turn into a modern day epidemic. a more in-depth examine this so-called epidemic, even if, means that there are a number of views at the fats physique, now not all of which view weight problems as a healthiness hazard.

Alongside public health and wellbeing officers on the facilities for illness keep an eye on and Prevention are advertisers of the fashion-beauty complicated, meals advocates on the middle for client Freedom, and activists on the nationwide organization to improve fats Acceptance.

Framing Fat
takes a bird’s-eye view of the way those a number of actors build the fats physique by means of picking the messages those teams positioned forth, relatively the place problems with good looks, future health, selection and accountability, and social justice are involved. Samantha Kwan and Jennifer Graves study how laypersons reply to those conflicting messages and illustrate the gendered, raced, and classed implications inside of them. In doing so, they make clear how dominant rules approximately physique fats have ended in the ethical indictment of physique nonconformists, primarily “framing” them for his or her fats bodies.

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Framing Fat: Competing Constructions in Contemporary Culture

In response to public healthiness officers, weight problems poses major health and wellbeing dangers and has develop into a modern day epidemic. a better examine this so-called epidemic, in spite of the fact that, means that there are a number of views at the fats physique, no longer all of which view weight problems as a healthiness threat. along public wellbeing and fitness officers on the facilities for disorder regulate and Prevention are advertisers of the fashion-beauty advanced, nutrition advocates on the heart for client Freedom, and activists on the nationwide organization to develop fats reputation.

Extra resources for Framing Fat: Competing Constructions in Contemporary Culture

Sample text

These scholars have also pointed out that the thin aesthetic ideal for women is not only a Fat as Frightful 25 slim ideal, but one that is taut (Bordo 2003; Dworkin and Wachs 2009; Markula 1995). Masculinities scholars, too, have observed the prevalence of the lean muscular ideal for men as part of a larger cultural understanding of masculinity, the pursuit of which can have negative physical and psychological consequences similar to those experienced by women (Atkinson 2008; Connell 1995; Pope, Phillips, and Olivardia 2000).

This is in part the rhetoric underscoring the omnipresent cosmetic surgery and makeover culture ( Jones 2008; Throsby 2008). In this culture, change becomes an obligation and may even be framed in terms of liberation (Spitzack 1990). As we have demonstrated, advertisements intimate that the attainment of an ideal body through weightloss transformation will allow individuals to pursue new experiences and attain a quality of life of which they had previously only dreamed. According to Carol Spitzack (1990), this promise of liberation cleverly masks oppressive disciplining bodily practices, particularly for women.

2006; Holland at al. 2011; Saguy and Almeling 2008). 5 indicates “underweight” (CDC 2012e). The CDC relies on the BMI because, it claims, “for most people, it correlates with their amount of body fat” (CDC 2012e).

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